Ebook , by Sia Mohajer
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, by Sia Mohajer
Ebook , by Sia Mohajer
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Product details
File Size: 255 KB
Print Length: 109 pages
Simultaneous Device Usage: Unlimited
Publisher: Sia Mohajer; 1 edition (November 9, 2015)
Publication Date: November 9, 2015
Sold by: Amazon Digital Services LLC
Language: English
ASIN: B017TA55XA
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Amazon Best Sellers Rank:
#629,693 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
I've read this book about two months ago. Right after finishing it I wasn't very impressed. I'm glad I took my sweet time with this review. Now I can do the book its justice.When I reflected back on the content and I was beyond impressed. Here goes why:I found the language of the book very difficult. The author didn't take any shortcuts when it concerned specific terminology or concepts. I'm glad he didn't succumb to the temptation of selling "easy stuff for the masses." It made the book so different from many others I've recently read.I remember how frustrated I was at one place reading a definition second or third time and not exactly grasping what it means. I was on the verge of abandoning the book altogether- something I do very rarely. But the author shocked me reading my mind. Exactly at this point, he said something like "but this may be difficult to grasp, so let me illustrate it with a story." Wow! I was amazed by this trick! It made me to stick to the very end.By the way, the stories were the strongest point of this book. They were perfect to explain those difficult definitions.In the end, the content of the book wasn't groundbreaking. I felt like I already knew it all, but maybe it was just an illusion of my ego? I found myself, my wife, my kids and my friends in many of the stories instanced. They were really aptly picked and said.Here comes the highest praise for "The Little Book of Persuasion": I didn't intend to learn anything from it. I picked it out of curiosity because I have a monkey brain which loves new shiny objects. Nonetheless, I remember reading through the final part which is sort of exercises, sort of quiz (genius idea!) and recognizing particular communication techniques without much effort and with high accuracy.Sia Mohajer is a master communicator and educator and he has the ability to read in readers' minds. No wonder his book is good. I didn't enjoy the book, but I read it whole. I didn't want to learn, but I did. Respect!Communication is very important part of human life. It's always to your advantage to learn more about it. I'm glad I read "The Little Book of Persuasion" and I even hope I'll retain something of this knowledge. Recommended!
I have always been fascinated by the topic of persuasion but never actually considered myself a persuasive person. After reading this book by Sia Mohajer, I am convinced that anyone can learn the power of persuasion if they can understand the psychology behind how the human brain functions in relation to persuasion tactics. Not only will this book how to be persuasive, but it can stop you from becoming manipulated when it's being done to you. I thought the persuasion hacks and action steps were great; I realized that there were opportunities in every day work and play that somebody is trying to "get" me to do something that I don't really want to do. When I said "No", they would use a persuasive tactic that eventually got me to say yes.Just a taste of the Persuasive Hacks that you will learn are:• Just asking for a little;• Bait and Switch technique• The Low Ball technique [for sleazy selling/buying]• The closure principal [and insane pressure]• Authority Principle [Guy with the uniform]• Clothing [as a powerful symbol]• Altruism [Better Than That]• Buying Into negative Self-Feelings;• Pleading principle [Begging]• Ingratiation & Getting Others to Like You• Reciprocity [and giving gifts]• Reframing [and how you say it]• Halo Effect [when you are so beautiful people can't say NO]• Exclusivity: when you feel special.This book was not only well-written and informative but, highly organized and definitely packed with material you can start using today. Why? It covers just about any situation that you'll find yourself in every day. What I gained from this is how to turn the situations that I have always been weak at into persuasive bargaining chips. This isn't about manipulation or deceiving people, but rather, how to have the tools so you can function in powerless situations. Why be powerless when you can show up with the right hacks to gain the upper hand?A definite recommended read that is interesting, thought-provoking and useful!
I purchased several copies for holiday gifts, my daughter read it first, used the techniques andgot a great deal on a beautiful car, then convinced her boyfriend to polish the rims for her.. we have six teenage boys: we need the book for ourselves and also to have the sons understand that every moment in the stores and online they are being assaulted by these very principles which were already learned very well by college graduates in marketing who are experts at causing you to make the decision that is best for them! This book compresses semesters of psychology and marketing classes into two dozen very observable techniques being put upon you, so get this book and protect yourself and your family, plus help them learn to train the dog- and maybe YOU!
I found this book to be a practical guide to persuasion, a launching off point but not the final say. I really appreciated the last section which wrapped up the covered material with a practice section to identify which persuasion method was being used. After reading this, I would move on to Psychology: The Influence of Persuasion by Robert Cialdini.
Absolutely love it! Brilliant and I'm not even halfway through it yet. just love the insights and discovering how we all use this every day. I can actually make the power of persuasion work FOR me as opposed to just roll through life and get hit and miss responses to my requests.Sia is a master communicator without a shadow of a doubt. LOVE IT!!
This book was similar to Robert Cialdini's stuff. It was easy to read and the author did a good job of simplifying the complex communication theory. If you are looking for a quick airplane read before a big meeting, this book would be a good fit.
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